Well, 500 of them were with me in a room in London yesterday discussing the latest tech trends including AI & cobots, the tech industry and increasing inclusion. Beyond those 500 in the room, we were also joined by over 1,000 others virtually at the 2018 everywoman in Tech Forum: Energising Tomorrow’s World. Of course, there were men there too and very welcome.
We were all born with the innate ability to communicate our ideas and needs very clearly from our very first hours of life.
So what changes to make so many of us nervous or uncomfortable when communicating our ideas? Life experiences, social norms and external influences all take their toll on our self- confidence.
Happily, a few techniques and the patience to practice is all it takes to transform your delivery and your outcomes as a result.
"If you want your company to operate with wisdom, with care, then women are the best"
So said Jack Ma at the World Economic Forum in Davos this week. As a man running a company that delivered 61% revenue growth last year, serving 488 million customers, he knows what works and what doesn't.
Diversity of thought is essential to an organisation's economic success.
Listen to his excellent Q&A at Davos here
It is at the intersection of neuroscience, anthropology, psychology, digital technology developments and theatre skills, where real impact lies.
Think back to recent times you may have tried to persuade someone to your view. It's never easy. It often fails. Why didn’t that sale land? Why didn’t the organisation change work? Why didn’t you get that personal promotion?
If we are going to influence and persuade any audience, we have to be inspired and inspiring.
At INFLUENCE AND PERSUADE LTD. that's all we think about.
By adopting fundamental principles of persuasion and adding the latest understanding around human memory and behaviour, adapted to the rapidly moving technological world, we believe you can achieve successful human communication – a skill which is increasingly critical and increasingly absent in today’s digital business environment.
Whether the need is for
- Expert facilitation to shape persuasive ideas
- Workshops to deliver compelling messages
- Training in persuasive techniques and digital tools
- Full presentation management from inception of ideas through to the creation of a high performing presentation team
there are tools and techniques to help achieve our outcomes.
These influence and persuasion principles have worked for over 2,000 years. We would love to share them with you.
FOUNDER & DIRECTOR