which words really influence?

which words really influence?

Ever wondered how some people are so much more influential than others? Are their ideas so much better?

Perhaps. Sometimes.

Often though, it is their message about the idea that is the key to their influence. The words they have chosen create a specific, desired perception in the mind of their audience. It’s no accidental influence, but rather great message design.

OK, so you have a great idea too. It’s a great idea that could really help your business and customers. Make sure you choose the right words to convey your message most persuasively.

"You can tell by the way I use my walk, I'm ......"

"You can tell by the way I use my walk, I'm ......"

"You can tell by the way I use my walk, I'm ......"

....an influential and persuasive person, with real value to add to the conversation.

Not quite how the Bee Gees had it in their 'Stayin' Alive' original soundtrack, but a real eye-opener to us all at the 'WondrousWomen@Work'© event in London recently.

Although we were a group of experienced professional women (and a man too!), we each learned very specifically how our own physical entry into a standard business meeting room created a wide range of perceptions in the minds of the others in the room. 

Babies are natural communicators & presenters - so what changes?

Babies are natural communicators & presenters - so what changes?

We were all born with the innate ability to communicate our ideas and needs very clearly from our very first hours of life.

So what changes to make so many of us nervous or uncomfortable when communicating our ideas?  Life experiences, social norms and external influences all take their toll on our self- confidence. 

Happily, a few techniques and the patience to practice is all it takes to transform your delivery and your outcomes as a result.

From a man who knows quite a bit about success...

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"If you want your company to operate with wisdom, with care, then women are the best"

So said Jack Ma at the World Economic Forum in Davos this week. As a man running a company that delivered 61% revenue growth last year, serving 488 million customers, he knows what works and what doesn't.

Diversity of thought is essential to an organisation's economic success.

Listen to his excellent Q&A at Davos here